BI-742 | Digital Marketing

This 12-hour beginner-level course provides a practical introduction to the core concepts and tools of digital marketing. Designed for individuals with little or no prior experience, the course covers the fundamentals of online marketing strategies that businesses use to attract, engage, and convert customers in today’s digital world. Participants will explore key areas such as social media marketing, email campaigns, content creation, and online advertising. The course emphasizes real-world applications and provides hands-on experience with popular digital marketing platforms and tools.

BI 742 | Digital Marketing


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