In addition to creating social media posts, we’ll craft a social media strategy you can use month over month to increase engagement, drive sales, and grow your brand. This 12-hour course covers Facebook, Pinterest, YouTube, TikTok, Instagram, LinkedIn, and Twitter for business. Attendees will access templates and a strategy they can implement quickly.

You want to increase sales and generate leads for your business. Social media is one way you can do that. In this 12-hour course, you’ll create a social media ad, research the budget, and learn best-practice tips to maximize your ad spend and increase your return on investment (ROI). Attendees will access templates and a strategy they can implement quickly.

In this beginners course you will learn how to create an effective website brand identity, and build an audience. We will focus on the foundational elements of a digital marketing strategy including content development, building a website and social media platforms.

This course is designed for business and marketing professionals who want to learn how successful companies develop marketing strategies and creative campaigns for customer engagement. These companies are leveraging the benefits of combining digital and traditional media to maximize messages to their audience. In this course, we will review case studies and discuss the best ways to combine the use of traditional marketing and digital marketing channels. You will learn the importance of a consistent brand message, maintaining a similar “look and feel” and how to achieve the objectives of a marketing campaign through a well-coordinated communications plan.

Whether setting out on a new career path, or a current HR professional looking to expand your knowledge, this program is designed to help you develop methods and skills necessary to meet the challenges of today’s changing workplace and workforce.

Learn how to build an effective social media strategy to drive brand awareness, word of mouth, and attract buyers. Create social media content, marketing campaigns, and a successful marketing content strategy. This course will also train you to use social media analytics to make accurate business decisions and calculate the return on investment of your marketing campaigns.

The intermediate course will focus on how to bring traffic to the site through search engine optimization, keywords, search engine marketing, social media marketing, and how to convert the incoming traffic into paying customers. You will also learn to analyze and improve your digital marketing efforts.
Prerequisites: BI 742 | Digital Marketing

This advanced course will focus on mastering search engine optimization and digital analytics. You will learn to use industry tools to define, measure and adjust your campaigns to maximize success.
Prerequisites: BI-742 | Digital Marketing Beginner, BI-805 | Digital Marketing Intermediate

This mini course explores the history of Six Sigma, Six Sigma terminology, core concepts of Six Sigma, and the Statistical Basis of Six Sigma.  Students learn about belt colors, project teams, the Six Sigma toolbox, and the benefits of Six Sigma.  The ASQ (American Society for Quality) Six Sigma BOK (Body of Knowledge) is reviewed as well as the requirements for taking the ASQ Six Sigma Green Belt and Black Belt Examinations.

Program Hours:  6 hours

A Yellow Belt Offers Important Early Step on Six Sigma Journey

The Yellow Belt is where professionals take a big step forward, learning foundational concepts and participating on Six Sigma project teams that put them into action.  The course is ideal for professionals who want to act in a supportive role in Six Sigma projects.

This course includes an overview of Six Sigma concepts, performance methods, and the basic tools of Six Sigma. As you prepare for the ASQ (America Society for Quality) CSSYB exam hundreds of practice questions and simulated timed exams identify your strengths and weaknesses, so you know where to concentrate your studies.

Total Program Hours:  18 hours

This mini course explores the history of Lean Thinking Lean terminology, core concepts of Lean, and Lean calculations. Topics covered included: (DMALC) Define-Measure-Analyze-Lean-Control methodology, the House of Lean, Value Stream Mapping, 5S Housekeeping for Workplace Organization, Visual Management, the 7 wastes, Kanban, Standard Work, Quick Changeover, Total and Productive Maintenance.  We learn about Takt Time, Theory of Constraints, Failure Mode and Effects Analysis, Root Cause Analysis, Poka-Yoke, and Kaizen.  We look at Lean project teams, the Lean toolbox, and the benefits of Lean thinking.

Total Program Hours:  6 hours

This course provides an overview to Microsoft OneNote. Attendees will be able to effectively use the app. This course is geared towards those who have not used OneNote previously or have just begun to dabble with it. The course starts with the basics, including creating a notebook and progressive through customizing the interface, using templates, working with pictures, and sharing notebooks. Microsoft OneNote is great for individuals as well as team work.
Total Program Hours: 4 hours

Managing remote workers has its own unique set of challenges. This course will help you make remote work more productive and engaging for your employees. You will learn strategies for keeping staff organized, accountable, and motivated while working remotely. Participants will learn to use technology to help them keep track of their progress and their team’s progress. Technologies include Asana, When I Work, Go To Meeting, Slack, WebEx, Zoom, Shared Outlook Calendars, Microsoft Teams, Join Me, Trello, and Doodle.

The cloud-based QuickBooks business accounting software for small to mid-sized businesses is one of the most popular accounting programs. Although many people claim to “know QuickBooks,” becoming a certified user will give you a competitive advantage in the high-demand career marketplace for bookkeeping and accounting. This is our most comprehensive, cloud-based QuickBooks training course that prepares students for the QuickBooks Certified User Exam. In addition to classroom instruction, students must complete online assignments as directed by the instructor. Tuition includes online access to materials necessary for the training. The program may be offered at various college locations. Costs: Tuition $950; Textbook $137.

Pre-requisites:  CP-389 Basic Principles of Accounting  / provide proof of successfully completing a Quickbooks course / provide a transcript from an accredited college for Accounting 101. Computer experience is required. Contact Tamara Vaughan at [email protected] for more information. 

Students must register by phone for this course. Please call 201-879-1247.

Microsoft Excel is a spreadsheet program that trains accountants, office workers, and managers. This course provides students with the basic functions of Excel such as creating spreadsheets, formulas, functions, formatting, and other introductory skills such as modifying and building worksheets, and copying and moving cells.

Prerequisite: PC or laptop with camera and microphone required, and Microsoft Office 2019 or 365 are required.

Other Microsoft Office Courses:

CP-383 Microsoft Excel Part 2

CP-384 Microsoft Word Part 1

CP-385 Microsoft Word Part 2

CP-386 PowerPoint

All classes are taught online with a live instructor via Webex. 

There are 3 options available:

• For individuals not interested in pursuing a certificate from Bergen Community College, courses may be taken individually.
• To earn a Microsoft Office certificate from Bergen Community College Continuing Education for Microsoft Office, you must successfully complete all required courses. 
• Prerequisites are not required to sit for the Microsoft Office Specialist (MOS) certification awarded by Microsoft Corporation. When you feel prepared, students must purchase a test voucher, not included in tuition, schedule the exam at an authorized testing center, and pass the exam. For further information about the exam, visit Microsoft’s website.

In the second course of the Microsoft Office Specialist training, students are introduced to intermediate to advanced functions such as Pivot Tables and VLOOKUP. 

Prerequisite: Microsoft Excel CP-382 Part 1 or equivalent experience, and Microsoft Office 2019 or 365 are required.

Other Microsoft Office Courses:

CP-384 Microsoft Word Part 1

CP-385 Microsoft Word Part 2

CP-386 PowerPoint

All classes are taught online with a live instructor via Webex. 

There are 3 options available:

• For individuals not interested in pursuing a certificate from Bergen Community College, courses may be taken individually.
• To earn a Microsoft Office certificate from Bergen Community College Continuing Education for Microsoft Office, you must successfully complete all required courses. 
• Prerequisites are not required to sit for the Microsoft Office Specialist (MOS) certification awarded by Microsoft Corporation. When you feel prepared, students must purchase a test voucher, not included in tuition, schedule the exam at an authorized testing center, and pass the exam. For further information about the exam, visit Microsoft’s website.

Microsoft Word 1 is an introductory course that helps students create professional-looking documents for personal and professional use. Upon completion, students will learn the basic functions of Word, such as creating a document, formatting, setting margins, and other common functions. 

Prerequisite: PC or laptop with camera and microphone, and Microsoft Office 2019 or 365 are required.

Other Microsoft Office Courses:

CP-382 Microsoft Excel Part 1

CP-383 Microsoft Excel Part 2

CP-385 Microsoft Word Part 2

CP-386 PowerPoint

All classes are taught online with a live instructor via Webex. 

There are 3 options available:

• For individuals not interested in pursuing a certificate from Bergen Community College, courses may be taken individually.
• To earn a Microsoft Office certificate from Bergen Community College Continuing Education for Microsoft Office, you must successfully complete all required courses. 
• Prerequisites are not required to sit for the Microsoft Office Specialist (MOS) certification awarded by Microsoft Corporation. When you feel prepared, students must purchase a test voucher, not included in tuition, schedule the exam at an authorized testing center, and pass the exam. For further information about the exam, visit Microsoft’s website.

Microsoft Word 2 takes students to the next level, introducing functions from intermediate to advanced. Learn to work with tables, charts and diagrams, references, and other advanced features. 

Prerequisite: Microsoft Word CP-384 Part 1 or equivalent experience, a PC or laptop with camera and microphone, and Microsoft Office 2019 or 365 are required.

Other Microsoft Office Courses:

CP-382 Microsoft Excel Part 1

CP-383 Microsoft Excel Part 2

CP-386 PowerPoint

All classes are taught online with a live instructor via Webex. 

There are 3 options available:

• For individuals not interested in pursuing a certificate from Bergen Community College, courses may be taken individually.
• To earn a Microsoft Office certificate from Bergen Community College Continuing Education for Microsoft Office, you must successfully complete all required courses. 
• Prerequisites are not required to sit for the Microsoft Office Specialist (MOS) certification awarded by Microsoft Corporation. When you feel prepared, students must purchase a test voucher, not included in tuition, schedule the exam at an authorized testing center, and pass the exam. For further information about the exam, visit Microsoft’s website.

Learn to make your presentations visually appealing using PowerPoint. This slide-based software is a tool used to present information in a colorful format using various elements such as photos, charts, audio, and video. Students learn to create, insert and delete slides, use objects, WordArt, pictures, and several other functions available. Upon completion of this course, students will be able to customize designs, work with media and animations, and collaborate on a presentation. 

Prerequisite:  Basic knowledge of MS Office Products, a PC or laptop with camera and microphone, and Microsoft Office 2019 or 365 are required.

Other Microsoft Office Courses:

CP-382 Microsoft Excel Part 1

CP-383 Microsoft Excel Part 2

CP-384 Microsoft Excel Part 2

CP-385 Microsoft Word Part 2

All classes are taught online with a live instructor via Webex. 

There are 3 options available:

• For individuals not interested in pursuing a certificate from Bergen Community College, courses may be taken individually.
• To earn a Microsoft Office certificate from Bergen Community College Continuing Education for Microsoft Office, you must successfully complete all required courses. 
• Prerequisites are not required to sit for the Microsoft Office Specialist (MOS) certification awarded by Microsoft Corporation. When you feel prepared, students must purchase a test voucher, not included in tuition, schedule the exam at an authorized testing center, and pass the exam. For further information about the exam, visit Microsoft’s website.

This preliminary course explains the concepts of basic principles of financial statements, transactions, recording, and posting a general ledger. This course is a prerequisite that teaches the accounting basics that are necessary to move onto the Quickbooks User and ProAdvisor Certification course.

This course prepares students for work in the office environment with a focus on communication skills training, customer service for the office professional, keyboarding for data-entry, document processing and prepares students to earn the Electronic Records Management Credential from AIIM. This is a career preparation course for those interested in office clerk and office assistant positions and includes a document management overview with hands on training. The imbedded material from AIIM provides students the opportunity to earn an industry-valued credential, ERM.
Total Program Hours: 60 hours